What Happens to Your Post When You Publish on Telos Media

Updated: January 2025

One of the most common questions we receive from bloggers is, “How does distribution work on Telos Media?” Where does your post go after you hit publish, and how do people discover it? This article will walk you through the journey your post takes and the systems in place to help you reach your readers, your audience, and even a broader community through Telos Media and beyond.

On Telos Media, distribution operates through two key pathways:

1. Your personal network and the open platform: Posts are immediately accessible for sharing with your network or through direct links.
2. Telos Media's curated distribution channels: Posts can reach a wider audience through platform feeds, recommendations, and curated features.

Your Personal Network and the Open Platform

Open Platform

When you publish a post on Telos Media, it becomes immediately available at a unique URL that you control. You can share this link across social media, messaging apps, or email to reach your audience. Additionally, your profile on Telos Media showcases all your posts, making it easy for readers to explore your content in one place.

Telos Media posts are also optimized for search engines. This means your post may begin to appear in search engine results shortly after publication, helping you reach readers beyond the platform.

Your Personal Network

In addition to the open platform, your post is shared with your followers and email subscribers. Here's how your network can engage with your content:

• Following Feed: Posts appear on the “Following” feed of your followers' homepages, listed in reverse chronological order.
• Email Notifications: You can send your post to your email subscribers. Whether you're sharing a sermon, a devotional, or an inspirational story, email notifications ensure your message reaches those who want to hear it directly.
• Subscriber Digest: Telos Media sends a personalized digest to its users, featuring content from accounts they follow. Your post might appear in your subscribers' digest emails, giving it a higher chance of being read.

Telos Media's Curated Distribution Channels

Beyond your network, Telos Media actively promotes high-quality, engaging content through its platform. This is where your post can gain exposure to a wider audience.

General Distribution

Telos Media's algorithms recommend content based on users' reading habits, interests, and engagement history. If your post matches their preferences, it may appear in:

• The “For You” Feed: A personalized feed of recommended posts for readers.
• Telos Explorer: Highlighted content under trending or recommended stories.
• Topic Pages: Posts categorized by themes such as Scripture, Christian Living, or Ministry Leadership.
• Email Digests: Posts that resonate with a broad audience may be featured in platform-wide email digests, even reaching users who don't follow you.

Boosted Content

Telos Media's human-curated system for promoting exceptional posts. Our team reviews content daily, selecting posts that stand out for their insight, depth, and relevance. Boosted posts are shown to a larger audience across the platform, increasing their visibility significantly.

Boosted posts typically see a 3–5x increase in views, helping them gain traction quickly. To improve your chances of being boosted, focus on crafting thoughtful titles, compelling introductions, and Christ-centered insights that resonate with readers.

Key Factors in Telos Media's Distribution

Telos Media is committed to ensuring every post contributes to a faith-centered and uplifting community. Posts that meet these standards are more likely to be recommended, boosted, or featured. On the other hand, posts that lack clarity, contain spam, or violate our guidelines may be restricted to your personal network.

Start publishing today on Telos Media and see how far your message can go!